What is Generative Engine Optimization (GEO) and Why It’s the Future of SEO?
In the ever-evolving world of digital marketing, the shift from traditional SEO to more advanced, AI-driven approaches is becoming increasingly evident. Enter Generative Engine Optimisation (GEO), the next frontier in search engine optimisation that is poised to redefine how we optimise content for search engines. GEO goes beyond conventional keyword-based tactics. It focuses on creating…