SEO upsurge the search engine rank and site traffic of the company or an individual. It’s simple but professional! So, hiring an expert for SEO service is always better than an in-house work because it’s not a one-person job. You need a team with different professional knowledge to manage SEO for your business website.
Search Engine Optimization (SEO) is the process of optimizing and improving your website design and content in order to make it more attractive to the search engines.
By doing so, your website can rank higher in the search engine. At the same time, it can increase your website’s online visibility on Google search engines. An increase in visibility leads to more traffic, and more traffic leads to more sales.
By now, we all know that the internet has taken over the whole world into its hand. Here are some SEO statistics that prove why it is essential for any business to utilize SEO in order to progress more efficiently in Malaysia.
- 71% of the population in Malaysia uses the Internet
- Malaysians spend 50% of their time online every week
- 80% of Internet Users in Malaysia go online to search for products and services
Why SEO Is Essential To Your Business Website
Increase Online Visibility
SEO helps your website to rank higher in the Search Engine Result Pages (SERPs). Therefore, your website will appear on the top page of the search engine. This will directly increase your website visibility because people normally only visit the first page of the search engine.
When your website is placed on the top page of the search engine. There will be an increase in traffic because more people are able to find your website easily.
People trust that the first results in Google are from reputable companies. So, by doing SEO your website can become a more trusted brand name.
Increase Brand Awareness
With optimization efforts, you can make your business become more visible across channels on the internet. People will know more about your brand.
8 Reasons Why Hiring an SEO Agency is Better Than In-house Team
For those marketing professionals who are still not influenced by hiring an agency, iMarketing has compiled five valid reasons why hiring an experienced, reputable SEO agency in Malaysia is generally better than building out your own in-house SEO team.
Outsourcing an SEO agency is much more cost-effective than having an internal SEO team.
Usually, the cost of hiring an SEO agency is around RM1000-8000 per month in Malaysia. The price of SEO also depends on the keywords’ difficulty and target location.
But, having an internal SEO team is much more costly because you need to pay for an SEO Specialist, SEO Manager, and Web Developer. It will cost around 8k + per month. (this does not include paying for a content writer)
In addition, you also need to fork out more money to purchase proper SEO tools, and such SEO tools are often expensive.
Save Time in Recruiting and Training
When a company hires an in-house SEO team, they need to hire the right person.
Naturally, this will require time as they will need to find an independent or experienced SEO specialist. Moreover, having an internal team not only need to recruit the right man, but it also needs to provide the training to their employees to enhance their skills. In addition, you need to take care of and motivate your employees.
All the problems can be solved by hiring an SEO agency because the SEO agency has all the experienced manpower and instant team that already have the skills and knowledge in SEO.
This can help your firm to save time and money in sorting through resumes, interviewing, and the back and forth of hiring.
SEO Agencies are Always Up-To-Date
SEO agencies need to keep themselves up-to-date on the new latest SEO market trends. They need to always stay ahead of what is happening in the digital marketing world so they can benefit their client and increase their competitive advantages in the industry.
If their SEO skills and knowledge are outdated, they will be surpassed by their competitors.
So, keeping up-to-date is in their best interest. However, the in-house SEO team is often busy and does not have the time to stay updated on the latest market trends.
Outsourcing an SEO agency will give you some useful ideas. As an outsider, they can see more clearly on could be improved on your website.
This could be helpful because some of your potential new customers might not know much about what you do. Hence, it’s important to make sure your content is easy to understand, even for those who’re not familiar with what exactly you’re offering.
Proven Experience, Expertise, and Education
Signing on with a proven SEO Malaysia not only gets your campaign moving quickly, but they’re also there to answer questions, consult and weigh in on other online marketing techniques. A reputable SEO company typically has a track record that includes case studies and a decent-sized SEO team.
In addition, depending on the company, they will invest thousands of ringgits in keeping their employees up-to-date by allotting time to research, testing, and attending SEO conferences around the nation.
Connections and Collaborative Efforts
Along the same lines of experience and expertise that an SEO firm has, your project should be seen by many professional’s eyes. Putting all your eggs in one basket and trusting a single individual to market your products online is risky.
The truth is, without multiple experienced eyes on a campaign, bad decisions from inexperience or lack of knowledge can seriously affect your SEO both short and long term.
Much Easier to Manage
For many companies, SEO can be very confusing and many don’t want anything more than phone call meetings and accurate reports to show value.
The truth is, leaving your project in the trusted hands of proven professionals is easier to manage. It doesn’t take as much time out of your day and you still get all the value.
SEO companies will do whatever it takes to keep you on as a client. This mentality encourages an increase in productivity and a higher level of performance.
Professional SEO companies keep tracking the progress of the campaign through analytics, rankings, and overall return on investment. Hiring an in-house SEO can also achieve great results, but because the working mentality is slightly different, results might vary.
Start Getting SEO Consultancy from Best Known SEO Company in Malaysia!
Malaysia’s leading SEO service provider – iMarketing MY is well known for providing trustworthy, honest & ethical SEO services. Our professional team at iMarketing knows the latest trends and the best practices. Google certified SEO experts serve the client with an objective of organic traffic and boost the client’s business to the new horizon. We ensure that the client’s online presence is in place and ahead of its competitors.
Fill in the form below or call +603 2714 2363 to get a FREE expert consultation.